Target Audience

Our original target audience ranged from 15+, but after researching certification and classification a better understanding of what is expected of each film certificate was gained. We were therefore forced to reconsider our decision if we wanted to keep the themes and language chosen involved in our film.

Due to strong language, scenes of extreme violence, possible use of illegal drugs and sexual activities or references our film better met the conventions of an 18, as opposed to a 15. We therefore decided it would be more beneficial and less offensive to audiences if it were aimed at an older audience and had a higher certification.


Taking into consideration that our film is now to be rated an 18 as a result of the content and themes involved, our target audience is adults aged between 18-35, mainly male as men will be most interested in the violent themes and football references. Although, in order to potentially attract some female audiences, we have taken a more personal approach, focusing in places on the personal lives, emotions, background stories and the relationships of main characters DAN and TOMMY.